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Product Men - Women - Unisex
Segment Luxury - High - Medium
Use College Uniform - Urban - Classic - Ceremony - Outdoor
Type Booties - Boots - Mocassins - Sandals - Ballet flats - Shoes - Costumized

Established in 1963 by Rolando da Cunha e Melo (head of the company), the RCM facilities occupy 1600m2 of total covered area in Felgueiras (Portugal), since then.

Beginning its activity in men’s shoes manufacturing and later on also ladies shoes, with a mere team of ten workers and a daily output of 50 pieces (25 pairs), the company soon increased its production to 300 pieces a day, with fifty workers in full time.

RCM’ action for sustainable development is founded on the values passed down through the generations by the artisans who have shaped our house since 1963. The roots of our longevity lie in a sense of responsibility, a quest for authenticity, and respect for time and natural resources. We wish to leave a positive imprint on the world.


With a team of about 90 employees and a daily output of 700 shoe pairs, Rolando da Cunha Melo S. A. achieves nowadays its well-deserved place among the ranks of the successful enterprises in its trade branch.

Around 1975, RCM boldly made its way into the international business, with its very first export to France. This was the event that would lead to a completely new strategy and a management re-design inside the company.

Two years later, and always on a supported growth basis, Rolando da Cunha Melo S. A. watched as its pro-active policy bore its fruit, with its full production being absorbed by exports to USA. This step would also lead to a further optimization in its operating skills. At 1985, Mr. Rolando Cunha Melo buys a firm in Paris which is nowadays one of the most prestigious French companies in the wholesales business.

In its constant search for manufacture perfectionning, matched by the superb quality of the materials employed (as leather soles and such), always aiming towards state of the art technology, RCM finds its ingredient – keys for success!

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