Multinational company celebrates 75 years of history

Founded in 1949 in Solingen - Ohligs - RFA (Germany), ara celebrates its 75th anniversary in 2024. Interestingly, the brand is also celebrating a round anniversary in Portugal: 50 years, having landed in the country on the 6th of December 1974.

"It is not every day that one celebrates 75 years of history, especially with the proof of the quality and durability of the shoes, since the brand combines design, technology, and production know-how. And these 75 years of history are marked not only by quality and innovation, but above all by a commitment to the wellbeing of the consumer”, explains ara in a statement.

In a market as competitive as footwear, ara has earned its place and today has a strong global presence with loyal customers in different countries.
Today, Ara is known by its partners and customers for offering footwear that combines fashion and functionality, with an emphasis on comfort and durability, resulting in versatile styles that follow the trends season after season.