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Portuguese footwear conquers Rupi Kaur

09 Dec 2021

News Portuguese footwear conquers Rupi Kaur
The poet and international activist surrenders to the Portuguese shoes. The poet and activist Rupi Kaur surrendered to the national footwear. The author of the works "Milk and Honey”, "The sun and her flowers” and "Home body” highlighted Josefinas’ brand in her social networks.

In addition to being a poet and illustrator, Rupi is a human rights activist, especially women’s rights, which is one of the main causes defended by the national brand. Recently, the poet displayed her affection for the Portuguese brand Josefinas and shared with her 4 million followers the magic of a product created by the hands of Portuguese artisans and shoemakers.

In the video she shared on Instagram, Rupi Kaur admitted that her Moscow Josefinas are a dream come true and made a point of sharing even the details of the box where the pair was sent.

"We have had the privilege of crossing paths with extraordinary women, who identify with our mission of making this world a fairer place and who fight to make it happen” – reveals Carolina Nelas, Communication Director of Josefinas. "Rupi is, doubtless, a reference in the movement for equality, not only through her work as an author, for the themes she addresses in her books, but for her activism in the Human rights”.

The Moscow Josefinas are a special edition from Josefinas. Instead of being sent in a traditional shoebox, they do their journey inside a romantic box of music, entirely handcrafted: the little golden ballerina, painted by sacral art artists, rotates to the sound of a passionate melody, and the crystal pink Swarovski leads the way to the Josefinas accommodated in the drawer.






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